Bulgaria: Exporter Guide

Bulgaria is a small but growing market for U.S. food and agricultural products. In 2022, total Bulgarian food and agricultural imports were valued at $8.48 billion, up 38 percent from 2021, of which 1.1 percent, or $92.2 million, were sourced from the United States. During the first nine months of 2023, total food and agricultural imports decreased by 12 percent compared to the same period in 2022. However, U.S. food and agricultural imports grew by nearly 20 percent during the same period. U.S. products are increasingly popular in Bulgarian hotels, restaurants, retail outlets, and among food processors. Consumer-oriented products with strong market potential include distilled spirits, tree nuts, groundnuts, dried fruit, wine, beef, fish and seafood products, craft beer, bio and organic products, food preparations, and innovative food processing ingredients.