Bulgaria: Retail Foods Bulgaria

  |   Attaché Report (GAIN)   |   BU2021-0043

With its developing grocery retail industry, prior to the Covid-19 pandemic Bulgaria was a growing market for food and beverages, with growing consumer confidence, declining unemployment, upward incomes, and a stable number of foreign tourists driving this expansion. Despite Covid-19 turmoil and initial uncertainty, retail sales in 2020 rose slightly by less than one percent as compared to 2019. The total number of retail outlets in Bulgaria in 2020 stood at 41,067. Modern retail sales, which make up 58 percent of the industry in value terms, remain dominant. U.S. food exports with best sales potential include distilled spirits, tree nuts, dried fruits, wine, craft beer, snacks and cereals, beef meat, fish and seafood, sauces, spices, and pulses.

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