Guatemala: Organic Products Growth Potential in Guatemala
Guatemala has great potential for exports of organic agricultural products to the United States, European Union, and Japan. According to the Ministry of Agriculture, Livestock and Food, in 2014 the total land dedicated to organic agriculture was of 94,000 hectares from which 14,000 hectares were organically cultivated. Although the Guatemalan organic products market is small, there are consumers looking for what they believe to be healthier and environmentally friendly products. Opportunities for U.S. organic products can be found mainly in the consumer-oriented products category, which saw a 16 percent growth in 2014 for a total of US$359.1 million compared to the previous year.