India: Exporter Guide
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As it assumes the G20 presidency in 2023, India is set to become the second-fastest growing economy in the bloc despite decelerated global economic activity in 2022. Post pandemic, Indian consumer preferences toward premium products and perceived health foods remains high, despite continued high food price inflation and rupee devaluation. The rapid development of India’s modern retail sector, including e-retail, presents newfound opportunities for a diverse range of U.S. food product exports. Nevertheless, India persists as a difficult market for U.S. exporters due to supply chain disruptions, high tariffs, a challenging, ever-changing regulatory environment, and competition from domestic and international suppliers.