Italy: Retail Foods
This report gives an overview of the Italian food retail and distribution sectors and outlines current market trends, including best product prospects. In 2016, grocery retailers reported sales of €128.8 billion. All major operators focused on revamping their retail outlets by exploiting their store space to improve the consumers’ shopping experience in order to drive sales. Due to continued political and economic uncertainty, Italian consumers were more cautious with their spending, but at the same time, showed interest in purchasing organic and local produce.