Portugal: Increasing Sale Opportunities for Free From Functional Foods in Portugal
In 2018, free from food retail sales in Portugal reached $132 million, 11 percent higher than the previous year. Over half of Portuguese consumers are willing to spend more money on products that do not contain any “unwanted” ingredients, including dairy, sugar, or gluten. With increasing presence in supermarket chains, functional and free from foods business will continue to expand as more healthconscious Portuguese consumers seek this product category. Specifically, industry observers opine that in the medium term, lactose and gluten free products will see the strongest increase in sales in Portugal.
Portugal: Increasing Sale Opportunities for Free From Functional Foods in Portugal