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International Agricultural Trade Report

Opportunities for Health Food Exports in Japan

Japanese consumers have become more health conscious, demanding food products that contain natural ingredients, minimize additives and sweeteners, and support health, dietary, and functional needs.
The COVID-19 pandemic has led to a reduction in large trade shows where buyers generally sample and research new food and beverage products.
Attaché Report (GAIN)

South Africa: Trade Shows in South Africa Update

Currently there are no USDA endorsed trade shows planned in South Africa in 2020.
The Agricultural Trade Office (ATO) Osaka supported U.S. exhibitors at the FABEX Kansai regional public trade show for the first time in 2019.
In March 2020, FAS/The Hague visited Norway’s leading food and beverage show, SMAK/HOLDBAR, in Lillestrøm, Norway. SMAK is a truly Norwegian trade show predominantly focusing on foodservice-HRI buyers
Attaché Report (GAIN)

South Africa: Food and Beverage Trade Show Promotions

Currently there are no USDA-endorsed trade shows planned in South Africa in 2020.
The Hong Kong government has established a USD3.8 billion anti-epidemic fund to combat the novel coronavirus (COVID-19) epidemic.
Many trade shows in Japan are well-suited for U.S. food and beverage companies, including two USDA-endorsed shows—FOODEX Japan and the Supermarket Trade Show.
The following document reports on the maritime ports of entry (MPE) of Veracruz and Lazaro Cardenas, through which agricultural products transported by vessel arrive to Mexico.
Hong Kong is a major export destination for high-value U.S. food and beverage products to Asia.
ATO Hong Kong supported four major trade shows in Hong Kong in 2019 that attracted over 78,000 buyers and maximized marketing opportunities for over 60 U.S. exhibitors....
Attaché Report (GAIN)

China: The Canton Fair Remains Export Focused

The storied Canton Fair, now in its 126th show, remains a platform for sourcing products from China but not yet a strong platform for selling to China.