Browse Data and Analysis

Despite COVID-19's widespread impacts on Vietnam for most of 2021, total retail sales were estimated at approximately $172 billion, marginally up 0.2 percent over 2020, according to Vietnam’s General Statistical Office (GSO). The fourth and largest wave of COVID-19 started on April 29, 2021, and rapidly spread across Vietnam, severely affecting all industries, including the retail food sector.

The Brazilian economy increased by 4.3 percent after a domestic and global demand rebound in 2021. The gross domestic product reached US$1.6 trillion. However, rising inflation and the slow labor market recovery in 2022 have affected purchasing power and expectations of the post-pandemic future.

The Dominican Republic is one of the fastest-growing and most dynamic economies in Latin America and the Caribbean. With U.S. agricultural products exports reaching $1.8 billion and consumer-oriented exports reaching $904.2 million in 2021, the country represents the fourth-largest market in the Western Hemisphere, only behind Mexico, Canada, and Colombia.

In 2021, Chile maintained its position as the top market for U.S. consumer-oriented products in South America, followed by Colombia and Peru. The United States held 14 percent of Chilean market share of consumer-oriented products, shipping $886.4 million.

Peru´s food retail sector is projected to grow 5.3 percent in 2022, reaching $26.3 billion. Growth is expected to be driven by better performance of the modern channel, especially in the development of new store formats and an aggressive discounting campaign to encourage sales.

In 2021, the total value of all food and beverage retail sales in Indonesia totaled $72 billion, a 12 percent decrease from the previous year due to COVID-19 pandemic social distancing measures. Traditional markets still dominate the retail food and beverage sector, accounting for 76 percent of market share, although they continue to lose market share to modern retail stores and e-commerce.

Morocco is a price-sensitive market that does not showcase significant quantities of U.S. food and beverages in the retail sector. In 2021, U.S. exports of consumer-oriented products to Morocco doubled, reaching $166 million. Post has identified limited volumes of U.S. seafood, chocolates, sauces, and spirits available on select Moroccan retail shelves.

The United States is the leading supplier of imported consumer-oriented agricultural products to the Korean retail industry, shipping a record $6.2 billion in 2021. The outlook for U.S. products in the Korean retail industry is excellent for a wide range of products, including beef, pork, processed meat, vegetables, fruits, nuts, dairy products, juices and soft drinks, alcoholic beverages, condiments and sauces, processed organic foods, coffee, bakery products, snacks and confectioneries.

The Costa Rican retail sector is growing despite lingering effects of the COVID-19 pandemic, global supply chain disruptions, and rising prices. An increasing number of modern supermarkets stock an expanding range of imported products that reflect global and local retail trends, including clean labels, responsible packaging, and organic products.

In 2021, the total value of all retail food and beverage (F&B) sales in Japan totaled $467.20 billion, a 2.3 percent decrease over 2020 sales of $478.12 billion. Supermarkets continue to represent the bulk of the retail food market, accounting for 74 percent of the market, with convenience stores, drugstores and internet sales of food and beverages accounting for the rest of the market.

Health, wellness, and the environment continue to be key purchasing factors for Australian consumers. Portion sizes are increasingly important as consumers want quality over quantity, and they expect packaging to be informative and environmentally responsible.

U.S. food and agricultural products have continued to prove popular in the New Zealand market, and in 2021 the value of these products was a record US$ 625 million, US$ 425 million of which were consumer-oriented products. The New Zealand grocery and food retail sector has seen resiliency during COVID-19 and continued strong demand.