Singapore: Organic Foods
Singapore’s organic foods market is a niche with a moderate consumer base comprising mainly expatriates, affluent Singaporeans and millennials more willing to pay premium prices for healthy choices. The total estimated retail value of organics is US$10 – 15 million in CY 2015. Singapore’s retail food sector total sales were US$6 billion in CY2015. Growth of this sector is estimated at five percent for CY 2017 as consumers are deterred by the high unit prices, ranging 100 – 400 percent higher compared to conventional/regular foods. The United States was Singapore’s fourth largest supplier of foods in 2015. Best prospects for U.S. organic products include packaged foods, rice, pasta and noodles and produce.