South Africa: Retail Foods
The South African food retail sales reached US $44.9 billion in 2017. The sector is well developed, producing high quality and niche products aggressively expanding into other African countries. The South African market gives opportunities for U.S. exporters of food and beverages who can provide quality products at competitive prices. There is an increasing consumer demand for organic and natural produce and products, and supermarket chains such as Woolworths, Pick n Pay, and Checkers are continually introducing new organic and natural options to their range of foods to meet this increasing demand.