Taiwan: California Wine Gaining Popularity in Taiwan
A recent wine tasting in Taiwan hosted by the California Wine Institute (CWI) not only successfully attracted 369 trade contacts but also created an additional $2.87 million in sales for California wines. In 2013, wine exports from the United States to Taiwan totaled $11 million, holding 7.5% of the total Taiwan wine market. California represents approximately 97% of the U.S. wines in Taiwan and that trend is expected to continue for the remainder of 2014.