Taiwan: Craft Beers Increase in Taiwan
Taiwan’s beer market increased to 517 million liters (137 million gallons) in 2013, among which imports accounted for 28% and a compound annual growth rate of 8% over the previous four years. The demand for imported beer continues to grow, which bodes well for the diversity of U.S. high-end craft beers. In 2014, Taiwan’s beer import volume increased nearly 7% compared to 2013 (amounting to 159 million liters or 41 million gallons), and this trend is expected to continue throughout 2014 and into 2015. At present, craft beer holds less than 1% market share but is expected to grow nearly 30% in volume in 2015. According to several trade experts, the market share of craft beer is less than 1%, yet consumption has a nearly 20% annual growth over the past three years and is estimated to continue to increase rapidly.
