Taiwan: Top 10 US Food Trends in 2023

  |   Attaché Report (GAIN)   |   TW2023-0019

U.S. consumers are health-conscious budgeteers who are attracted to convenience, innovations, brand collaborations, and customization in their food and beverages. Their behaviors have changed gradually due to concern for their health and the environment. In the past few months, concerns surrounding inflation and rising food prices have impacted consumers’ decisions and buying patterns. This report lists the top 10 food trends in the US to showcase its current industry and market climate. Since the US is a trendsetter in consumer goods and culinary evolution, especially to Asia-Pacific countries, these trends provide an insight into what consumers from other parts of the world might be interested in in the future.

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